Edited by B. Martin Pedersen and Rachel Lowry
Book available @Graphis Store
Size: 8 1/2" x 11 3/4"
Featured are this year's Platinum, Gold & Silver winners, including Lewis Communications, LLOYD&CO, the Richards Group, Doner Advertising, DeVito/Verdi, WONGDOODY and Dunn&Co, among others. Also included are Q&A's with Butler, Shine, Stern & Partners CEO Greg Stern and the company's executive director John Butler, who reveal some of their successful philosophies. The book also includes a description of the assignment, approach and result of the campaigns, which provide insight into the agency's creative process and how they met the needs of their clients. Graphis Platinum, Gold & Silver winning entries are an essential reference for advertising professionals, clients, students and designers interested in some of the great ideas this demanding profession offers.